Growth in 60 Days

Written By Rachel Tate

The Overview

An LA-based interior designer came to us wanting their Instagram to feel more elevated, more intentional, and more effective. The goal wasn’t just “post more.” It was to build a digital presence that actually showcases the level of creativity in their work and brings in the right clients.

The Goal

Strengthen the studio’s digital presence by:

  • Clarifying brand voice + aesthetic

  • Increasing reach and engagement with local homeowners

  • Turning Instagram into a consistent, lead-generating channel

What We Implemented

We built a strategy around consistency and quality, including:

  • 2–3 posts per week + 2–3 story sets per week

  • Elevated creative direction + refined brand voice

  • Saveable content

  • Consistent engagement to boost visibility and reach

60-Day Results

In two months, the account saw:

  • +172% Accounts Reached

  • 37,067 Views

  • +307% Profile Actions

  • +328% Profile Visits

  • +7% New Followers

Business impact: Multiple qualified inbound leads and the studio secured a paid client/job opportunity directly from Instagram.

The Impact

In just two months, this account now:

  • Reaches the right audience

  • Reflects a clear, elevated brand identity

  • Generates meaningful engagement

  • Drives real business inquiries

Rachel Tate
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Building The Rachel Edit Brand